Free 30-Minute Site Audit — For US Dental Practices
A 30-minute working session with the designer and developer who'd actually rebuild your site. You leave with a written fix list.
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Math: the average dental practice gets 1,200 monthly visits to its site. Industry conversion rate for booking forms is 3.2%.¹ Most practice sites I audit convert at 0.8% — a 2.4% gap.
On a $400 average patient value, that's 28 lost patients per month. $11,200/month if they become recurring. Your competitor down the street with the better site? They're capturing those patients.
¹ Based on Smile Marketing 2024 dental industry benchmarks (3.2% booking conversion, median $400 lifetime patient value).
A written audit. Not a sales deck. Five specific findings, each with a fix and a difficulty rating.
Your current Lighthouse score (mobile + desktop), the 3 biggest bottlenecks, and which to fix first.
I screen-record myself trying to book an appointment from your homepage. You see exactly where you'd lose a real patient.
Where you rank for "[your city] dentist" today, who's beating you, and the 2 changes that move the needle.
The 7 steps from "googled you" to "booked appointment" — and where patients drop off.
I pull up 2 nearby practices and show you a side-by-side. Brutal but useful.
Calendar opens instantly. No form before booking.
Binns Media·AutoMarginX·Untapped Africa·iLight Care·Chad Le Clos
“Marc is that rare creative that excels at design AND wordsmithing. He's the real deal, a true professional.”
— Bradley Thompson, Marketing Director
“This is going to be a sales pitch.”
It isn't. I audit 6–8 sites a month. Half hire me, half don't. Either way you get the audit. Worst case you waste 30 minutes and gain a list of fixes.
“You're in Tel Aviv. I'm in the US.”
Calls happen in your time zone. Communication via Slack + Loom. Same-day replies during US business hours. I've shipped 50+ sites across 3 continents. Geography hasn't been a problem since 2018.
“I'm not ready to redesign yet.”
Then book the audit anyway. You'll get a roadmap. We talk in 6 months when you are. No follow-up emails between now and then unless you ask.